Don't let hormone changes hold you back

bloom through life

The Easiest Way To Get BioIdentical Hormone Replacement Therapy

Start Now! 

don't let menopause slow you down

Your are in the prime of your life! You don't have time to struggle through menopause symptoms and you don't have to!

beat brain fog

love your body

reignite romance

build lean muscle

It's not too late for you to feel your best! 

don't let another day of symptoms keep you from blooming!
Robyn C.
BHRT Client
I recently took a photo of myself in a bathing suit on a family trip to Punta Cana. It’s the only time in my life I didn’t have to go on a “diet” before vacation. At 52-years-old, I’m eating more than I ever have, but I’m eating good, nourishing foods. My sleep has changed DRAMATICALLY for the better since getting on accurate dosages of estradiol, testosterone and progesterone.
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Pat Y.
BHRT Client
I'm so glad to be on bioidentical hormones for bone strengthening and the bonus of having sexual desire and an active sex life again, which is very nice for a postmenopausal woman in my mid-60's. Thanks for that - it was a bonus!
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Beth Z.
BHRT Client
I appreciate so much my first experience with HRT was with a provider that really knows how to dose and manage. Talking to friends that didn't have such a great experience with HRT. I feel so blessed to get such a great provider that does so much research and manages so thoughtfully!
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are you not getting the care you need because you:

Are afraid to start

Still have symptoms because your doctor won't change your dose

Think you Are Too High Risk

Have a doctor who refuses to test your levels

Have insurance that will only pay for synthetic pharmaceutical hormones

We have helped hundreds of women optimize their hormones! It all starts with a conversation with one of our hormone experts.

How it works

PEMA BioIdentical is a Virtual Hormone Clinic designed to reduce barriers to accessing the care you need!

with no synthetic drugs

No insurance coverage limitations

Hormones to help you live better longer

1

Order Your Bloodwork

2

Get Your Blood Drawn

3

Schedule with Your PEMA Hormone Expert

4

Get Your Customized BHRT Plan!

The Osteoporosis Breakthrough:
The Natural Way to Reverse Causes of Bone Loss and Build Strong Bones!

Get the Book

What's included

Your initial payment will cover your bloodwork and provider review. The pricing for BRHT and Thyroid support will vary based on your individual needs.

Initial Lab Panel

The initial lab panel will provide insight into your hormone and thyroid needs.

Provider Appointment

During a 20-minute Provider appointment, you will review your labs and recommended Plan

Customized Plan

To begin BHRT and/or Thyroid Support you will be sent a quote from our team for 6-months of support.

Ongoing Support Via Patient Chat To Adjust Dosing and Review Symptoms as Needed.

work with our team

We invite you to become part of a growing community of enlightened patients and advocates. Whether you are considering hormone replacement therapy for the first time or seeking better results from your current treatment, we are here to support you. Our mission is to educate and empower women to achieve their best health.

By choosing PEMA BioIdentical, you are choosing a partner who is committed to your well-being. Let us help you navigate the complexities of hormone therapy with confidence and care. Together, we can transform the landscape of women's health for the better.

Meet Dr. Doug

Dr. Doug Lucas is a double board-certified physician and founder of Optimal Human Health MD (OHH) and PEMA BioIdentical, two parallel platforms created with patient expectations and outcomes in mind. Dr. Doug was exposed to the current state of hormone replacement in the US and worldwide. He and his team realized the tremendous need for a new approach to HRT that can be delivered through a telehealth platform and TOP 10 REASONS WHY YOUR HORMONES ARE FAILING YOU straight to a patient’s door.

He specializes in healthspan, hormone replacement, osteoporosis, and telehealth solutions.

Not sure if bioidentical hormone replacement therapy is right for you? 

your life is waiting for you, why wait?

Start with bloodwork and meeting with one of our experts to discuss your options!

Get Bloodwork Completed
Meet with a PEMA Hormone Expert
Optimize with BHRT
Get your Bloodwork and Provider Visit

Hormone harmony hub

Learn more about common hormone imbalance issues and how they impact your health!

August 14, 2024

Unlocking the Power of HRT: Why Access to Proper Care is Essential for Optimal Health

Access to proper care and personalized hormone replacement therapy (HRT) is crucial for women to fully benefit from its potential in optimizing health and relieving menopausal symptoms.

Read More
August 14, 2024

How to Optimize Hormone Replacement Therapy

Optimizing hormone replacement therapy (HRT) requires personalized care, regular monitoring, and the right combination of hormones, doses, and delivery methods to achieve the best health outcomes.

Read More
August 14, 2024

The Case for Rhythmic Hormone Replacement Therapy

Rhythmic hormone replacement therapy, which mimics natural hormonal cycles, may offer greater health benefits than traditional static dosing, potentially improving outcomes for bone, breast, and cardiovascular health in postmenopausal women.

Read More
August 14, 2024

Unlocking the Power of HRT: Why Access to Proper Care is Essential for Optimal Health

Access to proper care and personalized hormone replacement therapy (HRT) is crucial for women to fully benefit from its potential in optimizing health and relieving menopausal symptoms.

Read More
August 14, 2024

How to Optimize Hormone Replacement Therapy

Optimizing hormone replacement therapy (HRT) requires personalized care, regular monitoring, and the right combination of hormones, doses, and delivery methods to achieve the best health outcomes.

Read More

Frequently Asked Questions

What is PEMA BioIdentical?
PEMA BioIdentical is a virtual practice that focuses on women's hormone and thyroid optimization. Unlike traditional methods of hormone replacement therapy, the PEMA BioIdentical Team will make evidence based recommendations that don't just eliminate symptoms of menopause, but have a clinically significant impact on health and longevity.
Do you take insurance?
Unfortunately, we do not accept insurance. The traditional medical model is not designed to effectively help people looking to manage their hormones preventatively, meaning insurance would not cover the comprehensive services our clinic offers. Through our other successful clinic, Optimal Human Health, we have spent years refining our protocol to help men and women optimize their hormones. We are committed to continuous improvement and do not want our clients to be restricted by insurance coverage limitations.
Can I get my own labs?
We do not accept outside labs at this time. We have a specific and streamlined process to ensure you reach your Initial Provider Visit efficiently. Using outside labs can slow down the program, lead to inaccuracies due to differences between labs, and increase costs for the client.
Are Your PAs and NPs Trained in BHRT?
Every member of your PEMA Bioidentical team is trained in Dr. Doug’s BHRT Protocol. Dr. Doug oversees the training and patient care provided by all members of the PEMA team.
I'm overwhelmed with all the information and feel stuck. Will your program make it worse?
Many patients feel overwhelmed and discouraged by conflicting information before joining our clinic. Our team supports you with data-driven insights and essential information, ensuring a seamless and straightforward process to begin the most impactful therapies for your health.
Is it too late to improve my hormone health?
It's never too late to optimize your hormones and enhance your health. We see patients at various stages of their unique hormone journey and are committed to providing the highest quality, customized care for our patients.